Meet Rob Barse

Rob Barse

Principal & Founder

“Clients need two things: 1) a capable & experienced team member and 2) someone whom you can trust. The first is easier to find than the second.”

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Barse is a strategic, forward-thinking, entrepreneurial-minded developer and owner’s representative with 14 years of experience. Rob possesses a unique combination of abilities: attention to detail, financial acumen, business development skills, design sensitivity, out-of-the-box conceptualization, and construction project management. Coupling razor-sharp focus on providing the highest possible Client Experience with an insightful perspective that stretches the more traditional thinking model present in a bricks-and-mortar business, Barse’s role is essential to each project’s overall success.

Site analysis, due diligence, selection, and acquisition

Government entitlements and approvals

Municipal incentive procurement

Purchase / sale / leaseback / lease negotiations

Debt and equity financing

Design and construction team member solicitation, selection, and management

Design and construction contract negotiations including CM/GC/GMPs

Design and construction process oversight and administration

Implementation and management of project controls (cost/schedule/quality/risk)

McShane Development LLC | Director of Development | 2016 – 2019  

Barse was instrumental in securing and executing all developments for McShane Development during his employment. Due to his keen eye for “money sites”, he took an empty backlog and immediately brought two sites to the table that resulted in a build-to-suit project for Aspen Dental as well as the acquisition and simultaneous sale of a former Payless ShoeSource that redeveloped into a free-standing Orange Theory Fitness. The sale of the Aspen Dental resulted in one of the most profitable developments in company history.

Prior to Barse’s employment, McShane Development had identified Thrifty White as a key prospect but had been unable to establish a relationship. Rob was able to identify an inflection point with Thrifty White’s preferred developer and brought forward an off-market site opportunity. The proposed site met significant opposition at public hearings as it included acquiring a portion of public park land and public parking area. Unfortunately, the site did not advance, however, Thrifty White was so impressed with the site selection process that they engaged McShane Development to identify and bring forward a site in a different market which resulted in a build-to-suit development. Additionally, due to his project management track record, Rob was able to offer a new service offering in the marketplace that the company had not previously provided. As a result, Barse secured an owner’s rep position with Patterson Companies for a 60,000 square foot fulfillment center expansion in Hereford, Texas.

ORB Management Corporation | Community Well-being Team Lead | 2007-2016  

As ORB’s former Community Well-being Team Lead, Barse’s experience in the health & wellness space is significant. He was instrumental in achieving the following for his former employer during his tenure:

Developing and implementing the strategic pursuit plan for YMCAs, health and wellness centers, community recreation/aquatic centers, and university athletic complexes.

Building a team of consultants that bring over 30 years of YMCA management and operational expertise, over 14 combined years of YMCA Board and Committee participation, and development of numerous consecutive YMCA projects since 2009.

Establishing and maintaining relationships with influencers, decision-makers and stakeholders of sports and recreation projects.

Facilitating stakeholder partnerships critical for project success; leading community outreach and public listening sessions during project development; assisting clients secure public and private funding and grants; and, delivering projects based on established scope, schedule and budget metrics.

View Project Highlights

MSCA Legislative Committee Member 2018 / 2019 

City of Hastings Planning Commission 2015-2019

YMCA of Eagan Community Board Member 2012-2015

Bachelor of Science, Entrepreneurial Studies 
University of Wisconsin-Eau Claire

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